Seven Strategies for Evaluating a Car Dealership

Whether you’re buying your first car or ready to trade in for an older model, choosing the right car dealership has the potential to save you thousands of dollars. It’s also important to do your research to make sure you’ll be happy with this substantial purchase for years to come. Here are seven things to look for at a dealership when you’re shopping for a new or used car.

1. Get recommendations
While online dealer reviews can give you an idea of ​​the quality of service they provide, these sites can give an incomplete or misleading picture. While web research is a good starting point, you should also reach out to friends and family who have recently purchased a vehicle. They will be able to tell you about their shopping experience and possibly even recommend a specific seller.

2. Learn about manufacturer rebates
If an automaker offers a rebate on the vehicle you’re interested in, learn the terms before you print the offer from the manufacturer’s website. A good dealer should give you the exact terms the manufacturer is offering, regardless of the purchase price you negotiate. Some dealers keep these rebates as profit, which is a red flag to avoid.

3. Request a tutorial
Your car dealer must spend time with you for more than five minutes of test drive. The best sales associates will be willing to walk you through all the features and benefits of the vehicle you’re considering, so you fully understand your purchase before you sign the sales contract.

4. Do your research
If you’re trading in a car, estimate the trade-in value you can expect to get from a car dealer using an online blue book resource. With a fair price in mind, it will be easy to avoid merchants who offer much less for your trade. You should also have an idea of ​​the MSRP, or Manufacturer’s Suggested Retail Price, of the new or used car you’re interested in. This serves as a starting point for the negotiation.

5. Avoid sales under pressure
You should stay away from a car dealer who makes you feel like you have to make a decision right away. A good salesperson will know the value of letting you weigh your options. This advice doesn’t just apply to the car itself; just say no to added extras like VIN etching and paint protection. These services cost substantially more when purchased directly from the dealer and do not necessarily add value to your vehicle.

6. Have the car checked
Any conscientious car dealer will let you have the car checked out by an independent mechanic before you buy it. If the dealer you’re working with resists and insists that his mechanics have already checked the car, don’t buy your vehicle there.

7. Come prepared with financing
Bringing your own financing can often get you a better rate than getting a car loan directly through the dealer. As with having your car independently inspected, you should avoid any dealer that will not allow you to do so.

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