It can be really easy to make money on YouTube if you know what you’re doing. YouTube drives very targeted people to your website, signs up for your email list, and builds a lot of trust quickly. However, if you don’t do it correctly, you may become frustrated with the lack of results. In this article, I will discuss with you the most common mistakes people make when trying to make money from YouTube.

1. Your channel has no topic

Many times when I review a YouTube channel, I don’t see a real structure in the videos. There’s just a bunch of random videos about all sorts of things. A YouTube channel is a hub. Many people visit YouTube channels to learn more about the author. If there is no structure, people will get confused. Keep your videos about your family, funny cat videos, and your camping trip on a different channel, and make it easier to understand what your channel and videos are about.

2. Videos are not optimized

A YouTube video is a web page. Let me say it again. A YouTube video is a web page. Therefore, it follows the same rules as a web page when it comes to SEO. Titles, tags, descriptions, they are all critical. Make your videos unique, not your titles. If you want to be found, you need to focus on keyword-rich titles. Use good quality keywords in the tags and make sure the description has good content that explains the video.

3. No FULL URL

When you use YouTube to drive traffic to your site, you need to have your FULL URL in your description. It has to be him first thing in your description too. and not only http://www. must be the complete “http://www.yoursite.com”. Not only is this nice to have for getting your audience to your site, but it works wonders for your SEO. It is a link pointing to your site from a very popular site.

4. No watermark

This is so often overlooked. Having a subtle image in your video of a logo for the brand, or just the URL of your website, works wonders. Without fail, 50% of the traffic I see when I only market on YouTube is direct traffic. I know it’s because they see my URL watermark and type it in the address bar.

5. No call to action

This is a rookie mistake, but it happens ALL the time. Nothing to say, click the link below for more information, or visit my website, or even comment on this video and let me know your thoughts. It’s crucial to have a specific call to action on your video or else no one will take action. You need to gently guide people by the hand and tell them exactly what to do.

By addressing these common mistakes, you’ll see more and more traffic to your site as you create more videos. Remember. YouTube is owned by Google. They follow all the same SEO rules as a typical web page. Use this to your advantage and you will see a huge change in traffic to your site.