What is your business structure for the new year?

Basically, it only takes two tools to start and build an online business.

First you need a PAGE BUILDER. This is a tool that allows you to create pages that can channel people looking for your services to a device that allows the collection of data (mainly a name and an email) so that contact and connection can be established to create a relationship that eventually lead to sales.

In addition, an AUTO RESPONDER is needed to create lists and organize your contacts to send information to large groups, automatically increasing the number of people you need to reach to conduct and grow a business.

With these two components in hand you can perform the following actions:

1. Make a decision what niche the business will serve and what problem or problems need to be solved. A lot of thought and analysis must be given to this step in order to continue in the right direction and be successful.

2 The next thing you need to do is create a lead magnet… this is a page that allows you to basically collect a name and email. By having someone give you their name and email, you make a free offer that draws them into action. This free offer must be packed with valuable content. It can be a video, a book, something of value that fills a need for your potential customer.

3. Direct this traffic (contacts, business, deals, customers, people) to the lead magnet. This can be done in many different ways and you can be creative in how you do it. I got this information from a colleague who presented all these ideas in a live video seminar to people in the same affiliate business as her and invited us to invite all of our contacts. This was a win-win approach. Videos, free and paid ads, social media posts, email marketing, networking are some ideas to drive people to what you have to offer in your lead magnet. Think out of the box.

4. Provide value regularly. Send your list an email every day. Connect with them continuously. Offer them value and show them that what you give them will give them a lot of value all the time. Then when you offer products, they will see that you are giving them something much more valuable than the cost of their products.

5. Finally, make a sale. with 20% of your customers, just make the sale. They are ready. Your offer provides more value than cost…it’s a win for both you and your customer.

This is a brief summary of how to get your business up and running.

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